Business Model Generation
I would describe this book as almost like a mini guide to an MBA, or an exercise book for an entrepreneur. The style of the book makes it easy to read and the visual look and feel of it is…
Wine is a passport to the world!
Wine is a passport to the world!
I would describe this book as almost like a mini guide to an MBA, or an exercise book for an entrepreneur. The style of the book makes it easy to read and the visual look and feel of it is…
I have recently been trying to absorb a lot of information about different business models and how they affect the outcome of businesses. Two books I have enjoyed reading are “The Story of Green and Black’s” and “Innocent, Our Story…
I have just started working with a new client. They have a great idea for a new food product and quite a lot of background knowledge to support their thinking. They have some good contacts within the food industry and…
What a shame Norwich didn’t win the City of Culture bid. Following the impact in Liverpool, who won the European Capital of Culture in 2008, clearly it would have given the city a great boost at a difficult time. The…
I have just finished reading Freakonomics. What a thought provoking and interesting read. When I first became interested in Marketing professionally I did dabble a little in economics and this book reminded me what a fascinating subject it really is.…
Throughout the general election the national media has led us, or certainly me, to focus on national issues when trying to decide who to vote for. Now before I go any further I want to state that this is not…
There is much written about change. People who want us to change, things we want to change, and people perhaps we would like to change. Throughout the election campaign we seem to constantly be hearing about the need for change,…
It’s over a year since I first started to build my web-site and since then I have learnt a lot. – It is a never ending piece of work, always building, trying to do more, adapting to new ideas and…